Legend has it that in ancient times, natural materials such as oracle bones, stones, clay, wood planks, bamboo slips, animal bones, animal skins, teeth, grass, and so on were used as a means of exchange, communication, and trade. They were also used for labeling and marking, with one of the most classic examples being the “banner,” which is widely used as a storefront advertisement. Some may have noticed that the word “banner” has a similar pronunciation to the Chinese word Bannet「匾額」, which has been used to describe similar objects since ancient times. So what is the connection between this and the word MENU「菜單」?
Evidence: Remains of restaurants in Pompeii, Italy
In Taiwan over 700 years ago (in the year 960 AD), there was already a diverse range of choices for food items, and even though they were recorded on a single sheet of paper or a wooden board, they were known as “菜單” or “菜牌” (menu). However, there is no evidence or written records to support this claim, and it is possible that we may find answers by exploring museums.
Let’s start with the word “bank”, which sounds like “貝殼” (shells). In prehistoric times, shell currency was used for trade and exchange, and the “Monetaria moneta” shells were widely found in the warm waters of the Pacific and Indian Oceans. Although we are not going to delve into the topic of currency economy, it is important to note that the biggest source of these shells was Taiwan, suggesting a prosperous economy at the time with traders from all over the world.
Through the evolution of time, the menu transformed from a shrunken version of a “匾額” (banner), also known as “菜牌”, which was hung on the wall and used as a smaller, more portable version to facilitate reading during crowded dining times. Originally, there were painted murals or hanging signs on the walls, but as civilization evolved, diners could sit at their tables and order from the menu, allowing for a more comfortable dining experience. This led to the popularization of the term “菜單” or “菜牌” (menu).
Formosa Taiwan
Double Sided Banner
Hard plastic sheets can be replaced. Extremely bright hard plastic sheets can be used for writing and as a checklist.
All kinds of materials can be used to make them, with mixed colors and designs. The hard plastic sheets are replaceable and can be written on for easy customization. They are battery-free for convenient use and the printing process is seamless for a sleek finish. They can be made single or double-sided, without size limitations, and can be tailored to any creative idea. The key feature is durability. Do you know why they are called “菜單” in Taiwan? During a time of scarce resources, the only way to present available options was to put them on individual cards or boards. Over time, this evolved into what we now know as the “menu”.
Material: Genuine leather, synthetic leather, functional fabric
Processing: Hot stamping, computer embroidery, engraving
Binding: Hard transparent sheet replaceable by pulling
Inner pages: Ordinary cultural paper


Our store offers unique single-sided and double-sided menu cards that allow for writing, drawing, and checking off items. They are durable and can be wiped clean for repeated use. The plastic film is also replaceable and does not require electricity.
Reference Number: J1
In the restaurant industry, menus are not only tools for displaying dish names and prices but also an essential part of a restaurant’s image. The trace-free “Simple Menu” color printing, with its refined design and high-quality materials, has become the smart choice for modern restaurants.
The design of the trace-free “Simple Menu” is far more than simply mounting art paper. It uses Melamine board as the base material, giving the menu a certain weight that not only enhances its texture but also elevates the overall dining experience. The melamine board is tough and durable, resistant to bending or damage, and able to withstand frequent use—avoiding the fragility and easy wear of traditional paper menus.
This durability allows the menus to be used long-term across different branches, with replacements needed only every 2–3 years on average. The main reason for replacement is usually changes in the dishes rather than damage to the menus, which clearly demonstrates the outstanding quality of the trace-free “Simple Menu.”
One of the key features of the trace-free「Simple Menu」lies in its seamless backside design. This approach allows menu content to be easily replaced without changing the entire menu, saving both time and cost. Restaurant owners can flexibly adjust dishes according to seasonal changes or market demand, and even frequent updates won’t make customers feel bored. This trace-free design not only enhances the practicality of the menu but also reflects the restaurant’s commitment to sustainability and efficient use of resources.
The design of the trace-free「Simple Menu」embodies rich wisdom, perfectly combining beauty with practicality. Every detail of the menu has been carefully considered to meet functional needs while aligning with the modern restaurant industry’s pursuit of aesthetics. From the choice of materials to the application of the trace-free design, it reflects the restaurant’s attention to detail and spirit of striving for perfection.
In summary, the trace-free “Simple Menu” color printing is not merely a tool for displaying dishes, but a smart choice that reflects a restaurant’s image and taste. With its high-quality materials and flexible trace-free design, it provides restaurant owners with a menu solution that combines beauty and practicality, allowing every diner to experience the restaurant’s care and professionalism.
We document the entire process of creating our wooden menus, from start to finish, and take care of everything in-house. Our commissioned orders are also kept confidential and secure.
To meet the demand for high-quality display tools, we have designed a tabletop tent card that is both minimalist and functional. Crafted with a rigorous production process, it combines creative design with durable materials to provide users with unmatched convenience and elegance.
Material Introduction: We selected premium materials certified by SGS to ensure every tent card meets international safety standards. The outer layer is equipped with a rigid diamond film, giving the card excellent scratch resistance and clarity, perfectly showcasing the inner content.
Usage: Guided by a minimalist philosophy, users simply insert the inner sheet directly into the card for immediate use. This saves time and eliminates complicated steps, making displays easier and more efficient.
Refined Design: The triangular structure is not only stable and durable but also highlights aesthetic appeal and creativity. Every angle has been precisely tested to ensure the card remains steady in various display environments.
This tabletop tent card is the embodiment of creativity and functionality, suitable for multiple scenarios such as trade shows, educational presentations, and product displays. We believe it is more than just a display tool—it is an extension of design philosophy.
Adornments are not merely decorations for tabletop tent cards—they are one of their core features. By carefully selecting the right decorative elements, each card can be given a unique style, making the display more engaging and visually appealing.
A quick‑fold storage design is an exceptionally convenient feature. It allows easy placement in limited spaces while greatly enhancing user flexibility during movement. This design merges functionality with practical aesthetics, making it ideal for scenarios that demand portability and efficiency.

If there are specific brand requirements, decorative elements can be customized. For example, incorporating a brand logo, distinctive patterns, or special materials allows the tent card to become an extension of the brand image. Through careful selection and pairing of adornments, the tabletop tent card is not just a display tool—it transforms into a stage that highlights creativity and tells the brand’s story.

To meet the display needs of the food and beverage industry, we have created a single‑sided, refined functional fabric menu board that is both durable and elegantly designed, adding a unique charm to your restaurant. Crafted from high‑quality functional fabric, its surface is smooth and delicate, resistant to stains and water, ensuring long‑lasting use even in busy dining environments.
The top‑and‑bottom insert card structure makes menu page replacement effortless—simply insert or remove to update the menu quickly.

Simple and elegant in design, this menu board seamlessly fits into any setting—whether a fine‑dining restaurant or a casual café—enhancing customers’ appreciation of your brand.
This menu board is perfectly suited for everyday use, especially in situations where menus need frequent updates. It offers convenience and saves time, while also serving as an extension of your brand identity, showcasing attention to detail and thoughtful design.
Every aspect of the board has been carefully crafted to highlight your brand’s style while delivering practical functionality. It is not just a display tool, but a true symbol of taste and professionalism.
A sustainable menu book with a lifespan of up to 10 years can be achieved with attentive management. You don’t have to worry about the durability of the menu book. Our unique technology also allows the menu book to have a pleasant aroma, and regular cleaning can effectively prevent bacterial growth and eliminate odors. Our product is SGS certified, preventing mold and toxins from entering the mouths of our customers, ensuring you can enjoy your food with peace of mind.
Our custom menus are one-of-a-kind and can be tailored to the buyer’s preferences. For room service menus, we intentionally make them thick and sturdy to prevent them from being taken away, but we can also make them small and thin based on the buyer’s needs. The materials used for the inside and outside of the menu can be mixed and matched to provide a wide range of options. We recommend using a four-hole metal clip for quick and easy replacement of the pages during events.
The inner pages of this design utilize our proprietary technology, which includes cardboard pages, and is one of our recommended options. The entire series features pages that can be easily added, removed, or replaced, and we support the purchase of various types of fine art paper, waterproof paper, cardboard pages, and magazine paper for the inner pages. If you prefer not to use PVC materials, the aforementioned materials can be purchased separately for use as inner pages. However, only our shop’s products feature inner pages that are easy to flip, durable, without rebounding, and without cracking or splitting along the spine. For estimated production time and costs, please feel free to inquire.
The information is for verification, please pay attention to the Taiwan service time difference
Weekday service hours:
Morning AM09:00~12:00 Afternoon PM01:30~06:00
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No.183, Yongle St., Xinzhuang Dist., New Taipei City 24245, (ROC)
Formosa Taiwan
Physical Verification of the Landline TEL:+886 2 2279-5252
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Mini Tsai| +886 0939-113-107
Artist | +886 0919-278-778
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